Our UK Shallot PR campaign has recently been given a boost with the introduction of Shelley the Shallot. Raising awareness of Shallots shouldn’t be boring, so we decided to focus our efforts on a frankly shameless parody... A talent contest video would be the best way to give Shelly, our unlikely heroine, her time to shine.

To find out more visit http://ukshallot.com/veg-factor or watch Shelley's performance here