Our new brand, iNSTANT iNGREDiENTS, will launch in Asda and the Co-operative in October. Starting off with peeled garlic cloves, the brand is designed to give our prepared ingredients products a platform on which to shine. Prepared garlic products are already available in the form or preserved crushed or minced garlic but these often have a very high amount of preservatives. iNSTANT iNGREDiENTS garlic will contain non of these and will be 100% garlic.

We hope to follow up the launch with additions to the range in the form ready prepared onions. With a further 2-3 days life over our competitors, and with increased freshness, we hope to enter new markets and extend the brand even further in the future.